What is the Markup Calculator?
Set a selling price from your cost and desired markup percentage. Pricing and profitability come down to a few core ratios. These business calculators help owners, freelancers and managers price products, protect margins and understand when an investment pays back.
How to use the Markup Calculator
- Enter your cost, your markup.
- Results update automatically as you type; you can also press Calculate.
- Read the output: selling price, profit, resulting margin.
- Use the 📊 chart to see the result visually, then copy or share it.
Formula and method
Worked example
With cost = $40, markup = 50 %, the Markup Calculator returns selling price: $60.00; profit: $20.00; resulting margin: 33.33%.
Tips for better results
- Margin and markup are different: a 50% markup is only a 33.3% margin.
- Include every variable cost (fees, shipping, payment processing) when pricing.
- Re-run break-even numbers whenever fixed costs such as rent or salaries change.
⚠️ Business results are estimates for planning. Consult an accountant for tax and reporting decisions.
Frequently asked questions
What does the Markup Calculator do?
Set a selling price from your cost and desired markup percentage.
How is it calculated?
The Markup Calculator uses this method: Price = Cost × (1 + Markup).
Can you show an example?
With cost = $40, markup = 50 %, the Markup Calculator returns selling price: $60.00; profit: $20.00; resulting margin: 33.33%.
Is the Markup Calculator accurate?
It uses standard published formulas and is tested against known values, but results are estimates for guidance. Business results are estimates for planning. Consult an accountant for tax and reporting decisions.
Is this tool free and private?
Yes — the Markup Calculator is completely free with no sign-up, and it runs entirely in your browser, so the values you enter are never uploaded to our servers.
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